Old Style first appeared in local stores in 1902 and quickly became one of the region’s most widely enjoyed beers. It’s heritage and popularity are proudly displayed throughout Wisconsin and Illinois — one can’t go far without seeing a historically protected Old Style sign hanging on the side of a barn or in a tavern window. In 2009, Old Style revived the centuries-old German brewing tradition called “Kraeusening.” This double fermentation process increases carbonation and richness, ultimately leading to a better tasting beer that has since been won medals at the Great American Beer Festival and World Beer Cup. Think Local. Drink Local. Old Style….